SPHINX is a research driven brand and consumer intelligence firm. Our core architecture is dedicated to the tagging and analysis of open data and the segmentation of online consumer networks. The brief is to interpret online behavior and personalities in order to link them with real world segmentation. In order to achieve this our systems are perpetually on, and continuously evolving. We are a real time consumer, category and brand tracking system.
We consider any form of open expression, or trace, left by a consumer's online behavior a valid data point. Therefore, we are dealing with quantitatively large and qualitatively rich data sets. While these traces can provide brand, category or consumer intelligence, they can provide actionable intelligence for law enforcement as well.
We consider any form of open expression, or trace, left by a consumer's online behavior a valid data point. Therefore, we are dealing with quantitatively large and qualitatively rich data sets. While these traces can provide brand, category or consumer intelligence, they can provide actionable intelligence for law enforcement as well.
